Nonprofits Insurance Alliance
NIAC and ANI-RRG Extranet
“Our goal for the site is to deliver services that go beyond customer satisfaction to create customer loyalty. To make it easy for members and brokers to do business with us, we knew we had to extend conventional business practices to the Web and differentiate ourselves through IT. The core functions of IT are available to most businesses, but the way IT is managed is not. We chose Igneous because they understand how Internet strategy can create value-added business products and services.”
--Pamela Davis, CEO and President of the NIA Group
Challenge
The Nonprofits Insurance Alliance (NIA) Group of Companies wanted to establish an online environment where brokers and members can conduct virtually all of their insurance business.
Solution
Working closely with NIA staff, The Igneous Group delivered two Web sites (www.niac.org and www.ani-rrg.org) that transform complex insurance procedures into simple business processes. For unregistered visitors or prospects, the site provides information on NIA, its products and services, the nonprofit sector in general, and loss prevention. Brokers have an integrated e-business environment that enables them to track claims and quotes, download policies, and process renewals. Members can view their policies online, and get the help they need to manage their insurance needs. NIA Group employees are able to update information on the site, process online applications and renewals, track leads, and get reports about site use and activity.
Results
NIA Group operations staff and front-line brokers can communicate critical information to members in real time and respond more quickly to member needs with minimal burden on the NIA Group's IT staff.
“We wanted a site that was easy to use, made efficient use of staff time, and could be managed by employees who are not technically savvy. Since site administration functions were designed for non-technical users, we're now able to allocate our IT resources more effectively.”
--Betty Johnson, Vice President of IT, NIA Group.